Imagine spending 190 million dollars for a small sedan? That is what General Motors Co. plans to spend $190 million in a Michigan plant to build a small sedan for Cadillac. General Motors CEO Dan Akerson is supposed to reveal the news tomorrow at the Lansing Grand River assembly plant. The Lansing State Journal and The Detroit News reported the news today. GM officials and Lansing Mayor Virg Bernero, the Democratic candidate for Michigan governor, announced the news together. The Cadillac ATS will be marketed below the CTS. CTS will no longer be the smallest Cadillac model. The ATS, a compact luxury coupe, is expected to go on sale as early as the 2012 model year. Speculators say Cadillac may sell coupe and wagon versions of the ATS as well. GM already builds the Cadillac STS sedan and CTS sedan, coupe and wagon at the Lansing factory. The Lansing City Council voted to offer GM about $9.8 million in tax breaks to persuade the company to build a new model at the plant, the State Journal reported. The paper said city officials expect the investment and addition of the ATS sedan to create about 600 jobs at the plant.
It is a definite perk to investing that much money into a new model of a sadan that the plant provides 600 jobs. If it weren't for the people that are now able to support themselves from this plant, I would think it is a little extreme to waste that much money, time and energy on a model that, personally, doesn't have that much consumer appeal. Only time will tell if GM made the smart investment.
It is a definite perk to investing that much money into a new model of a sadan that the plant provides 600 jobs. If it weren't for the people that are now able to support themselves from this plant, I would think it is a little extreme to waste that much money, time and energy on a model that, personally, doesn't have that much consumer appeal. Only time will tell if GM made the smart investment.
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